Many women (personally and/or professionally) want to become more socially responsible (past recycling water bottles and newspapers) but have no idea where to begin. So this episode provides you with all the info you need to "take action" yourself or at work!

In this interesting episode, Lisa interviews Cindy Campbell and Heather Connor, contributing authors of the book: "Awakening Social Responsibility – a Call To Action". This guidebook was written to advise individuals and corporations about how to get involved in causes that matter.

In this interview, they offer loads of info, such as:

- Recently CSR (corporate social responsibility) has started to get more attention. Why do you think this is happening and do you think that the increased visibility of professional women has affected this shift?

- With so many areas of need to choose from, how does an individual woman, or company, decide on the right social responsibility program to implement?

- In the last several years we have seen more women with considerable economic and professional influence in companies and society as a whole. How has this changed women’s roles in implementing CSR?

- Corporate Social Responsibility is a broad topic. In what areas are we seeing the most movement and attention?

Check out this important topic today, and get all the info you need for taking action by yourself, with your family, a group fo friends, or at work!